 |
| July 15th, 2024 Korea Wellness News |
Welcome to our latest blog post, where we explore the exciting developments in Korea Wellness as of July 15th, 2024.
Renowned for its innovation and holistic approach, Korea Wellness continues to set the pace in the global wellness industry.
In this post, we delve into the nation's newest AI-driven health monitoring systems, offering real-time insights that empower individuals to take charge of their well-being.
We also highlight the booming Korea Wellness tourism sector, attracting global visitors eager to experience traditional Korean practices like Hanbang and modern wellness retreats.
Furthermore, we discuss the government's increased funding for mental health services, emphasizing a comprehensive approach to wellness that includes mental, physical, and emotional health.
Join us as we uncover how Korea Wellness is dedicated to enhancing the quality of life, setting a global standard.
Whether you're a wellness enthusiast, a healthcare professional, or simply curious about innovative health practices, this post provides valuable insights into the future of Korea Wellness.
Read on to discover how Korea Wellness is shaping the world of wellness today.
**Sunchang-gun, Future New Growth Strategy with Wellness Landscape***.
Sunchang-gun, Jeollabuk-do, recently held an interim report on the 'Sunchang-gun Future New Growth Strategy Task Discovery Service' to discuss key policies for regional development. At the meeting, various policies reflecting the characteristics of Sunchang were proposed, especially healing tourism related to wellness and the creation of wellness facilities for the elderly. Through this discovery service, Sunchang-gun aims to revitalize the local economy and create jobs for young people, which is expected to contribute to countering rural depopulation and addressing the low birthrate. The 8th-term Sunchang County governor has stated that he will continue to lead the future development of Sunchang through creative and tangible policies.
**Lotte Card adds 'Wellness' curation service to Djiroka**.
Lotte Card has added a 'Wellness' curation service to the Discovery tab of DIGIrocar app. The service helps customers improve their health by recommending various information needed for physical, mental, and social health management. In addition to health-related contents such as exercise, diet, and skin care, the service also offers Ting Shop special exhibitions and various payment benefits to enhance customer satisfaction. In addition, Lotte Card offers various partnership services in the fields of education and wellness to provide optimal benefits to customers.
**2024 Taebaek Han River Festival - Summer Vacation with Wellness at the Source of the Nakdong River
The 9th Hangang River - Nakdong River Origin Festival in Taebaek City will be held from July 27 to August 4 for nine days. The festival offers a variety of programs centered on healing and wellness for those looking to spend a cool summer. In the cool weather of Taebaek, there will be a water walking parade, cultural performances, a beer festival, and most notably, a photo zone and fun with grizzly bears. Aurora Park, Gumunso Village, and Hwangji Pond offer a picnic atmosphere with a cooler picnic, as well as a night market and various experience booths. Enjoy a special vacation in Taebaek with wellness this summer!
**Summer vacation with wellness, a special experience at the hotel**.
Hotels in Korea are offering special vacation deals for the summer vacation season. Even after the novel coronavirus (COVID-19) pandemic, vacations are gaining popularity, especially among the MZ generation.
Shilla Hotel Seoul offers guests a new experience with a different themed pool party every month, and Shilla's pool parties are luxurious and fun. LOTTE HOTEL SEOUL has teamed up with PRIZM to introduce summer vacation deals on Lavang (live commerce), offering a variety of packages focused on relaxation and wellness. Glad Hotels has launched the 'Glad Honey Sleep Season 15 Package', offering guests the best choice for vacationing with a good night's sleep.
These hotels are offering guests a wellness-focused summer vacation with a wealth of benefits. If you're looking for a unique vacation experience in the heart of the city, these hotels have you covered.
**Samcheok City, a new tourism destination centered on wellness
Samcheok City announced that it has been selected as the final winner of the Ministry of Land, Infrastructure, and Transport's regional development project competition for the 'Gagok Hot Spring Village Herb Garden and Wellness Center'. The project aims to expand tourism programs by building an herb garden and wellness center in the Ozori area. Through this, Samcheok City plans to revitalize the area and promote the sustainable development of an area that is in danger of disappearing.
The total investment is 4.6 billion won, and the project is scheduled to be completed by 2027. The project is a regional demand-oriented support project supported by the Ministry of Land, Infrastructure, and Transport, which takes into account local needs and conditions, and Samcheok City has secured 2.5 billion won in government funding.
It will maximize synergy effects through linkages with Gagok Sulfur Hot Springs and the National Leisure Campground, and is planning various tourism development projects specializing in wellness tourism in the future. A city official emphasized that the project was successfully promoted through cooperation with the office of Representative Lee Cheol-gyu, and said it will develop Gagok-myeon into a differentiated wellness tourism destination.
**A New Transformation of Luxury Travel Centered on Wellness**.
The Heavens Portfolio Korea Roadshow 2024, organized by Heavens Portfolio in South Korea, presented new trends in luxury hotels and travel brands under the theme of the Golden Age of Travel. The event highlighted new service strategies in the Korean travel market that cater to guests seeking experiences deeply connected to wellness. The Heavens portfolio has partnered with global luxury travel brands to offer unique wellness experiences to discerning Korean travelers.
**Jeongseon-gun creates cherry blossom walkways and footbaths for wellness travelers
Jeongseon-gun is launching a new project to boost wellness tourism through a cherry blossom trail in Nampyeong-ri, North Pyongyang. The trail will be made of eco-friendly earthen paths, suitable for barefoot walking and made of natural materials. The footbaths that will be installed alongside the 450-meter-long walkway will provide tourists and residents with a safe and comfortable environment to relax while enjoying the cherry blossoms. The project will promote tourism while respecting the natural environment of the area, and will provide visitors with a variety of wellness experiences alongside the annual cherry blossom festival.
**Jeongseon-gun to create a cherry blossom trail with wellness***.
Jeongseon-gun is promoting a project to create an eco-friendly dirt trail and footbath through the cherry blossom path located in Nampyeong-ri, Bukpyeong-myeon. The project is designed to allow visitors to experience wellness while viewing cherry blossoms in a safe and enjoyable environment through natural loess and barefoot trails. Through this project, Jeongseon-gun plans to revitalize local tourist attractions, enhance wellness and nature-friendly tourism content, and provide new enjoyment for tourists and residents.
**General Kim Kwang-yeol of Yeongdeok, Creating a More Vibrant Yeongdeok with Wellness Industry
Kim Kwang-yeol plans to make Yeongdeok a more vibrant place by fostering the tourism industry centered on the wellness industry. With domestic and international tourists flocking to the island in October, he plans to focus on improving the lives of county residents for the remainder of his term. Yeongdeok is known for its natural environment and healthy food, which are considered to have great potential in the wellness market. In response, Kim is strengthening the region's competitiveness through various wellness programs and infrastructure development.
**Samsung AI Health strengthens wellness features... Expanding health support to phone-ring-watch***.
Samsung Electronics is moving toward supporting wellness management by enhancing AI health features in its latest Galaxy series. The latest technology in the Galaxy Watch 7-Ultra and Galaxy Ring provides personalized health information, and new features including nutrition and cardiovascular functions are under development. With this, Samsung aims to revolutionize consumers' healthcare experience by extending AI-powered wellness solutions from mobile to home appliances.
**Gangjin launches program to train local fermented food experts to promote wellness
Gangjin County is conducting the 'Gangjin Local Food Fermented Food Expert Training Program' to develop fermented food menus that reflect local characteristics. The training program, which is part of the New Vitality Plus project, is voluntary for members of the Fermentation Research Society and focuses on acquiring practical skills ranging from salt-based fermented foods to dairy products and soy protein fermented foods. By doing so, Gangjin hopes to differentiate local fermented products and grow the wellness industry.
**Hyundai develops futuristic apartments for wellness living in Songdo
Hyundai E&C is providing a differentiated residential experience related to wellness through Hillstate Lake Songdo 3rd in Songdo. The apartment complex is a landmark in Songdo International City, which combines an international business complex, tourism, and residential facilities, and is located in an area with a developed transportation network including Incheon Subway Line 1 and the 2nd Outer Ring Road, and is expected to become more accessible to Seoul with the opening of the GTX-B line.
Hillstate Lake Songdo 3 will provide a healthy and comfortable living environment through the 'H Clean Alpha 2.0' and 'Hi-oT' smart home systems, and is pursuing a cutting-edge residential model that systematically manages the lifecycle of residents. Hyundai E&C is taking the lead in promoting the health and happiness of residents through the development of solutions in the health, living, wellness, and medical fields utilizing convergence technologies.
**Paradise City Incheon, a healing retreat for wellness**.
Located in Jung-gu, Incheon, Paradise City Hotel 'Cimmer' is a state-of-the-art retreat centered on the theme of wellness and relaxation. 'Cimmer' is a combination of the French words 'CIEL', meaning sky, and 'MER', meaning sea, and features a design reminiscent of the blue sky and clear sea in a spacious 13,223㎡ space.
The first floor features an indoor and outdoor pool and spa, the second floor includes a steam room and fitness area, and the third floor has a variety of relaxation areas, including an outdoor pool, steam room, and footbath. The Water Plaza and Cave Spa offer a relaxing experience without feeling stuffy, while the Infinity Pool offers a unique sunset view of the ocean.
In addition, S'mer has recently introduced wellness programs such as watsu and survival swimming to provide a variety of experiences. In particular, watsu has the effect of relaxing muscles and relieving tension through stretching and acupressure in the water, and the survival swimming education program is designed to provide a safe and beneficial experience for children and adults.
Seymour also has a variety of restaurants, so you can enjoy a delicious meal while you swim or relax in the steam room. It offers the perfect vacation experience for visitors who want to combine wellness and relaxation.
**Wellness tourism: a force for local economic revitalization
Tourism is now being seen as a major means of revitalizing local economies, especially "healing tourism," which combines tourism and healing to provide benefits that promote physical, mental, and psychological health. It's also known internationally as wellness tourism and has great potential for growth in the global market.
The reason why healing tourism plays an important role in local economies is that most of its resources are located in rural areas. Mountains, rivers, cultural sites, etc. can be utilized as tourism resources, increasing the competitiveness of local areas and boosting local economies through increased tourism demand.
In addition, the limitation of the Korean tourism industry is the lack of diversity in tourism contents. Therefore, healing tourism is gaining attention as a new tourism content, and it is necessary to develop new contents that emphasize regional characteristics such as K-food. In this regard, healing tourism is recognized as an important strategy for a new leap forward in Korean tourism.
In order to link healing tourism with local economic revitalization strategies, a number of challenges need to be addressed. First, it is necessary to strengthen cooperation with the food sector using local representative foods. It is also important to make the most of healing tourism resources through convergence with various sectors.
In this way, healing tourism can be positioned as a key strategy for revitalizing local economies around wellness. The growth of wellness tourism is expected to have a positive impact not only on local economies but also on Korean tourism as a whole.
**Agri-Food and ESG Innovation Day with Wellness
The 2024 Agri-ESG Innovation Day, hosted by the Seoul Center for Creative Economy and Innovation, will be held as a leading event for innovation in the agri-food and ESG sectors. Five large and medium-sized companies, including CJ CheilJedang, Nonghyup, Shinsegae Foods, Yuhan Kimberly, and Hite Jinro, will participate in the event, recruiting startups with technologies in demand.
The event, which has been established as a festival of innovation and disruption, will be open for applications from July 15 to August 9 at the Seoul Creative Economy Innovation Center, and selected startups will have the opportunity to collaborate with large and medium-sized enterprises. They will also have the chance to attract investment through a private IR hosted jointly by the Seoul Creative Economy Innovation Center and Korea Agriculture Technology Promotion Agency.
"Through the 'Agri-ESG Innovation Day,' startups in the agri-food and ESG sectors have demonstrated their excellence in the market," said Lee Young-geun, CEO of the center. "We will continue to do our best to help them grow by supporting their global expansion and attracting investment."
For more information, please visit the Seoul Creative Economy Innovation Center's website.
**Creating a Forest of Cheongsong White Porcelain to Feel Well-Being
A "Cheongsong White Porcelain Forest" will be created around the Cheongsong White Porcelain Exhibition Center. It includes a production workshop and a sculpture park where tourists can experience Cheongsong white porcelain firsthand. The project, which was selected as a target for the 'Regional Development Project Competition' by the Ministry of Land, Infrastructure, and Transport, will invest a total of KRW 7.5 billion to create a cultural and healing ceramic village centered on Cheongsong white porcelain.
Cheongsong white porcelain is a folk ceramic from the Joseon Dynasty that is characterized by its light, clear cream color due to the use of unique stones instead of clay. It is considered an important resource in the history of Korean ceramics due to its unique production process and technology. Through this project, Cheongsong-gun is promoting the resourceization of Cheongsong white porcelain as a tourism product, and in May, the county successfully held the first Cheongsong White Porcelain Festival, which received a great response.
The regional development project also includes elements that emphasize wellness. The forest of Cheongsong White Porcelain is expected to harmonize with nature and provide deep cultural satisfaction to tourists. In particular, the production workshop and sculpture park will provide new experiences and educational opportunities for visitors through participatory programs.
The project will focus on revitalizing the local economy, increasing the value of Cheongsong white porcelain, and providing sustainable tourism content for local residents and visitors. For more information, please visit the Cheongsong White Porcelain Exhibition Center and the official website of Cheongsong-gun.
**Jeongsun Arirang Village, a special fam tour with wellness***.
Jeongseon Arirang Cultural Foundation successfully concluded the 'Arirang Village Walking Museum' FAM Tour, a program for influencers who visited Jeongseon on the 12th and 13th of this month to walk around Arirang Village in Jeongseon-gun and experience the natural environment and living culture.
The 'Arirang Village Walking Museum' offers a variety of courses consisting of a life history archive building, a food culture archive building, an experience building, a village garden, and an observatory, allowing participants to choose according to their preferences. Starting at the Roman Garden, participants can enjoy a musical performance of 'Ari Arai', visit Arirang Market, take a foot bath in Ungi stone, and experience a workshop of Naehyangga perfume.
The participants also participated in the 'Noisy Arirang Village Feast' program and the 'Jeongseon Permanent Wellness Program' hosted by Jeongseon-gun to experience the diverse culture and wellness activities of the region.
"Through this Familiarization Tour, we will revitalize Arirang Village and strive to help visitors experience Jeongsun's unique living culture through a walking museum," said Choi Jong-soo, director of Jeongsun Arirang Cultural Foundation. "We will continue to establish Jeongsun Arirang Village as a treasure trove of local culture and explore new possibilities for wellness and tourism.
**Hiwon Resort innovates customer service with wellness**.
As part of the K-HIT project, Hiwon Resort in Gangwon-do has been improving various services to satisfy customers. For the peak summer season, the resort is strengthening its circulating shuttle to solve parking problems, and providing shuttle bus information texts to guests with reservations for convenience. We have also extended our operating hours and prepared various experience programs for guests to enjoy.
Inside the resort, we offer a tour program that includes a comprehensive explanation of the resort and facilities, and outside, we offer busking performances and various hands-on activities. In particular, the wellness programs include kids camping, yoga and meditation, and starlight experiences to provide guests with health and relaxation. In addition, the hotel offers a variety of food experiences through a special buffet utilizing local specialties from Gangwon-do and an outdoor sky garden.
"We will meet the needs of our customers and provide them with a better experience by improving the quality of customer service," said Choi Chul-gyu, acting CEO. Through the K-HIT project, Gangwon Land is strengthening its consumer-centered management and achieving positive results.
**Yeongsan University creates global results through wellness education**.
Yeongsan University is ranked third in Korea among universities in the hotel, tourism, and leisure sector, and is committed to fostering global talent. The university has recently been ranked third in Korea in the field of hospitality, tourism, and leisure, and is pursuing various innovations for win-win development with the local community.
Through innovative teaching methods such as flipped learning and nano-degree programs, Youngsan University provides students with an active and creative learning experience, and aims to achieve sustainable development through close collaboration with the local community. In addition, the university has established a global campus system to help international students adjust to the city and contribute to the realization of Busan's vision of becoming a global hub city.
In addition to academic excellence, Yeongsan University has a human-centered education philosophy and runs various non-curricular programs such as the Humanity Contest and the Smile Festival to promote intellectual and emotional growth of students. In the future, Yeongsan University will continue to make unremitting efforts for sustainable social development.
Wando, Wellness Restaurant Discount Event with Ocean Healing** **Wando County, Korea
Wando County is hosting an event to provide discount coupons for restaurants to users of the Marine Therapy Center. The event aims to revitalize the local economy and boost the commercial district of Wando-eup, and provides 10,000 won discount coupons for restaurants to visitors to the marine healing center. The coupons are valid until September 30th, and if the coupons are collected and submitted on the last day of each month, the restaurants will receive the cost of the coupons.
The Marine Healing Center provides health promotion activities using marine resources and has been named an "Excellent Wellness Destination" by the Korea Tourism Organization. Tourists visiting Wando during the summer vacation season can restore their health through marine therapy, enjoy local food, and build valuable memories. Through these events, Wando County hopes to help local restaurants recover from the economic downturn and will strive to provide clean and friendly service.
We are also offering various tourism benefits to commemorate the opening of Shinji Myungsimni Beach, where the Wando Marine Healing Center is located. With free admission to Wando Tower and Jangbogo Memorial Museum, discounts on monorail and zipline rides, and more, visitors can experience more of Wando's nature and culture.
**Luxine ushers in a new era of wellness***.
With the advancement of digital healthcare, non-face-to-face healthcare and remote monitoring are in the spotlight, and LuxNine is introducing an innovative remote monitoring service through its BodyLog solution. This solution identifies and provides users' posture, motion, and body abnormalities in real-time, and has the technological potential to contribute to a variety of healthcare and wellness solutions. By fusing vital signs and lifelog data, BodyLog aims to revolutionize the paradigm of patient management and complete the final piece of the digital healthcare puzzle.
"A new heyday for 'light beer', the choice for wellness"
The alcoholic beverage industry is in the midst of a healthy-pleasure craze and peak summer beer season. New products with lower sugar content and alcohol content are flooding the market to meet consumers' new wellness needs. HiteJinro recently introduced Terra Light, which uses clean Australian malt and a special manufacturing process to enhance its refreshing flavor, and Obi Beer is also participating in the market with Mikelop Ultra and Cass 0.0, which offer lighter flavors and zero sugar options. In this way, the alcoholic beverage industry is preparing various options to reflect the light drinking culture centered on Generation MZ.
"Digital healthcare, a new horizon for wellness"
Domestic pharmaceutical companies are reaping new rewards from their investments in digital healthcare. As the popularization of wearable devices has increased interest in devices such as smartwatches, ring-type healthcare devices such as 'Vital Ring' by Imedi Healthcare are gaining attention. Handok is strengthening its relationship with Welt through a strategic investment, and Daewoong Pharmaceutical is establishing itself in the digital healthcare market by supplying Huino's ECG monitoring solution to domestic hospitals and clinics. The efforts of pharmaceutical companies such as these are moving toward enhancing disease prevention and diagnosis and improving people's quality of life. Digital healthcare is expanding the scope of pharmaceutical companies' business by providing comprehensive services from diagnosis to prevention, going beyond simple treatment.
"A Wellness Journey to Busan Hot Springs"
Mok Ji-soo, CEO of SiteBranding, an urban branding company in Busan, wants to utilize Busan hot springs as a new tourism resource. Based on its unique efficacy and historical value, she emphasized that hot springs should be developed into a space where people can experience wellness and beauty health, not just bathing. Mok plans to grow it into a new tourism content representing Busan by providing various services and experiences for the younger generation.