 |
| August 12th, 2024 Korea Wellness News |
Welcome to our latest blog post, where we explore the exciting developments in Korea Wellness as of August 12th, 2024.
Renowned for its innovation and holistic approach, Korea Wellness continues to set the pace in the global wellness industry.
In this post, we delve into the nation's newest AI-driven health monitoring systems, offering real-time insights that empower individuals to take charge of their well-being.
We also highlight the booming Korea Wellness tourism sector, attracting global visitors eager to experience traditional Korean practices like Hanbang and modern wellness retreats.
Furthermore, we discuss the government's increased funding for mental health services, emphasizing a comprehensive approach to wellness that includes mental, physical, and emotional health.
Join us as we uncover how Korea Wellness is dedicated to enhancing the quality of life, setting a global standard.
Whether you're a wellness enthusiast, a healthcare professional, or simply curious about innovative health practices, this post provides valuable insights into the future of Korea Wellness.
Read on to discover how Korea Wellness is shaping the world of wellness today.
Danyang Darian Tourist Area Night Fleecing Event with Wellness** **Night Fleecing Event at Danyang Darian Tourist Area
The Darian Tourist Area in Danyang, Chungcheongbuk-do, is hosting a nighttime flea market (flea market + busking) event during the peak summer season. The event is organised by the Danyang Tourism Organization (CEO Kim Kwang-pyo) and is a festival that combines a flea market selling a variety of local produce and products with busking performances by artists for campers visiting Darian Tourist Area. The flea market will be held four times, from 9-10 August and 15-17 August.
During the festival, participants can get free photo prints and cotton candy by posting hashtags and selfies on social media. There is also a mobile gifting event where participants who complete surveys will receive mobile giftycons. This will promote the attractiveness of Darien tourist destinations and boost the local economy.
The nighttime fleecing is part of the 'Design-Build Regional Tourism Development Project', which will redevelop the former youth hostel building of Darian Scenic Area into an accommodation facility specialising in wellness and work vacation programmes, and will be operational from 2026. Danyang Tourism Corporation plans to promote the clean environment and wellness programmes of Sobaeksan Mountain through various events that campers and local residents can participate in and enjoy together, and establish Daryan Tourist Area as a sanctuary for rejuvenation and healing.
**Wellness and fashion meet, apparel industry to strengthen cosmetics**.
Amid the downturn in the domestic apparel market and high prices, fashion companies are turning their attention to the cosmetics business. In line with the global popularity of K-beauty, many fashion companies are expanding their business into the cosmetics sector. In particular, cosmetics that reflect the wellness and vegan trends are attracting attention.
LF has seen great success with its sun protection line, Atte, which has seen a 60% increase in cumulative sales this year. The brand has grown rapidly since its launch in 2019 and has raised awareness by introducing vegan-certified products. LF is further pushing its cosmetics business this year, launching new sun protection products and skincare lines.
Shinsegae International recently acquired Amuse, a mid-priced indie beauty brand, to refresh its cosmetics business strategy. Amuse is a lifestyle beauty brand that is popular among the MZ generation and reflects the vegan and wellness trends. Shinsegae International plans to grow Amuse into a large brand worth 200 billion won by 2028.
This shift shows that the apparel industry is looking for new growth engines beyond fashion by expanding into the wellness and vegan cosmetics market. The convergence of fashion and cosmetics is expected to continue to strengthen in the future.
**12 Wellness and Healing Destinations in Jeju Selected as 2024 Wellness Destinations**.
Jeju Special Self-Governing Province and Jeju Tourism Organization announced today that 12 wellness destinations have been selected for 2024. The selection is in accordance with the 'Jeju Wellness Tourism Promotion and Support Ordinance' and refers to tourist destinations that utilise Jeju's natural resources and programmes to provide healing and wellness.
The selected wellness destinations were divided into four categories. The nature and forest healing category includes Merchewat Forest Path, Seogwipo Healing Forest, Papavilla, and Phantom Forest Gogotjawal Park, which offer healing programmes using Jeju's natural resources.
In the healing and meditation category, Jeju 901, Quida Sun Resort, Thinking Garden, and Haevichi Hotel & Resort were selected, which offer programmes to help with meditation and inner healing.
In the Beauty & Spa category, WE Hotel Wellness Centre was selected for its hydrotherapy and beauty care programmes that support systematic health management.
The Wellness Community category included Camellia Village in Sinheung 2-ri, Hoesudaok, and Scene of Jeju, which offer wellness programmes that reflect Jeju's traditional culture and community.
Jeju Island will grant certification to the selected tourist destinations for three years and support their operations by promoting them online and offline, helping to increase sales, and improving the quality of tourism products. In this way, Jeju Island will further revitalise the local economy and tourism industry through wellness tourism.
**Wellness and relaxation, LOTTE HOTEL SEOUL's 'Wellness Retreats Package'
LOTTE HOTEL SEOUL is offering a 'Wellness Retreats Package' until 31 December. The package includes a dedicated wellness room and a variety of benefits that offer total relaxation in the heart of the city.
The centrepiece of the package is the transformation of five rooms in the Executive Tower into 'wellness-only rooms'. These rooms are equipped with the latest wellness equipment, including Kanuda's Motion Bed, Coway's BEREX Massage Pebble Chair, Sleep Wave Company's Breeze Mental Healthcare Device, and Coway's Noble Air Purifier 2.
The 'Wellness Retreats Package' offers a one-night stay in a wellness room, F&B credit vouchers for use at the hotel's restaurants, bakeries and in-room dining, and Korean herbal tea for two at the Peninsula Lounge and Bar on the ground floor. It also includes turndown service, late check-out (1pm), and access to the fitness centre and indoor pool for two.
Guests will also receive two Crown Goose sleep masks for a good night's sleep and two copies of the Bi-Ryong-So Picture Book for relaxation. Guests staying until 31 August will also receive a limited edition THOME kit, which includes an action mask kit and a porcelain gua sha.
LOTTE HOTEL SEOUL's Wellness Retreat Package offers a variety of wellness services to relieve modern stress and deep relaxation, providing guests with the opportunity to experience private healing in the heart of the city.
**Wellness and Senior Tourism in the Era of the 10 Million**.
Korea is expected to become an ultra-elderly society by 2025, and the tourism market for the senior generation, especially the baby boomers, is gaining attention. Currently, there are approximately 9.73 million seniors in Korea, a 49.2 per cent increase from 10 years ago. By 2025, people aged 65 and over will account for 20 per cent of the population.
Baby boomers have a lot of leisure time and a desire to travel, but their participation in tourism activities is low. As the tourism environment for them is insufficient, policy efforts are needed to create barrier-free tourism environments, develop customised tourism products, and expand support for travel vouchers.
Gyeonggi-do is expanding wheelchair-accessible vehicles and barrier-free walking paths through the 'Gyeonggi-do Barrier-Free Tourism Environment Creation Project', while Iksan City is providing wellness content through the 'Healing to Iksan' health travel programme. The Ministry of Culture, Sports and Tourism is also improving tourism accessibility for the elderly, the disabled, and families with infants and young children through the Open Tourism Destination Creation Project.
To promote the participation of baby boomers in tourism, tailored support that takes into account their physical, economic, and psychological characteristics is needed. Various support measures, such as travel assistance and financial support, should be provided to encourage their participation in tourism activities. This will improve the quality of life of the senior generation and create new growth engines for the tourism market. Active policy efforts by governments and local governments are essential.
**Wellness, K-beauty, and the allure of Botox** **Title.
A video of US-based Korean influencer Yerim Lee's experience with beauty treatments in Korea has gone viral. According to CNN, Lee posted a video of her 15 cosmetic procedures in Seoul, which has garnered more than 1.2 million views. Lee explained that the cost of procedures in South Korea is much lower than in the United States.
Comparing Botox and filler treatments, Lee said it costs $70 (about $95,000) to have the forehead, chin, and eyebrows treated in Seoul, compared to $500 to $1,400 (about $680,000 to $191,000) for the same procedures in New York. Even when you factor in the cost of plane tickets and accommodation, it can be more economical to have a procedure in South Korea if you're having a lot of procedures done at once.
Medical tourism in South Korea has been steadily increasing, with Seoul, Gyeonggi, Daegu, and Incheon each receiving large numbers of foreign medical tourists last year. This makes Korea a centre for wellness and medical tourism.
The Ministry of Culture, Sports, and Tourism is promoting convergence clusters that integrate wellness and medical tourism, and will select six metropolitan local governments in the middle of this month. The project will be worth KRW1 billion per year for each region, totalling KRW3 billion. It will further boost Korea's wellness and medical tourism industry.
**Wellness and the AIA in pursuit of 'healthier, longer, better lives'** **Title.
Stuart Spencer, AIA Group Chief Marketing Officer, recently travelled to Korea to talk about AIA's wellness campaign and partnership with Tottenham Hotspur. AIA's 'Rethink Healthy' campaign aims to change the negative perceptions of life insurance and emphasise the importance of healthy and active living.
AIA has been a sponsor of Tottenham Hotspur since 2013, a relationship that has brought AIA brand recognition and successful marketing results. "Football is the most popular sport in Asia, and our partnership with Tottenham has been instrumental in achieving AIA's goals," said Spencer, GCMO. He is proud to see the AIA logo on Spurs' jerseys.
Spencer GCMO says that while life insurance is typically associated with illness and death, AIA emphasises positive and optimistic health. He pointed to misconceptions about health in Asia, advocating an approach that emphasises the importance of 'physical health', 'mental health', 'financial health', and 'environmental health', noting that unrealistic beauty standards, especially those emphasised on social media, are detrimental to the pursuit of good health.
The AIA is achieving these goals through its 'Healthier, Longer, Better Lives' (HLBL) campaign, with Heung Min Sohn as a prominent role model. Spencer describes Son as one of Asia's great athletes and a humble and moral person, which aligns well with AIA's wellness ethos.
AIA promotes wellness and health through community engagement activities in Korea, such as fan art exhibitions with paediatric cancer patients, which are part of AIA's social responsibility and giving back efforts.
**Wellness and Body Guassa, Mintrion and Leo's Body Transformation Seminar***.
Mintrion and Leoess recently organised a 'Body Guassa' seminar at Walkerhill to highlight the importance of wellness and body contouring. The seminar aimed to provide an integrated approach to Pilates and Gua Sha techniques for body contouring. The seminar conveyed how to adjust the use of Gua Sha to an individual's body type to maximise pain relief and body shape correction.
Mintrion runs various wellness programmes including Pilates, yoga, meditation, and aromatherapy in collaboration with Kyunghee University's College of Physical Education, and conducts health programmes and Pilates leadership courses for large corporations. Leoess is also expanding into the realm of personal beauty and wellness management through self-care products such as body gua sha and firming balm.
"We will continue to promote more wellness programmes based on Pilates to promote healthy lifestyles," said Yeon Eunjung, CEO of Mintrion. "We will continue to promote healthy lifestyles by offering more wellness programmes based on Pilates to promote healthy lifestyles," added Park Jung-un, CEO of Leos.
"Through various programmes comprising wellness concepts, we will provide nature and healing to our guests and create a sustainable future," said a representative from Walkerhill Hotels & Resorts. The seminar had a positive impact on the participants, who were encouraged to pursue a healthy life through an integrated approach to wellness and body shape correction.
**Healthmax and Lotte Highmart sign MOU for personalised wellness and health data and services**.
Healthmax and Lotte Hypermart have signed a memorandum of understanding (MOU) for personalised wellness services. Under the agreement, Healthmax will set up a Biogram Zone, a simple health screening booth at Lotte High Mart, and provide customers with the opportunity to test their blood pressure, body composition, stress, etc. for free.
After the test, customers will receive a health report to objectively understand their health status and receive personalised healthcare product recommendations. Healthmax's Biogram solution consists of a health screening booth and a dedicated mobile app, which allows users to check and manage various health data such as blood sugar, cholesterol, and blood pressure in real time.
'Biogram' is a non-medical healthcare pilot project certified by the Ministry of Health and Welfare that provides personalised exercise and diet guides based on an individual's health condition. Lotte High Mart plans to operate a wellness store called 'My Neighbourhood Daily Health Measurement Centre' based on this solution. This is the first attempt by a Korean retailer to enable customers to recognise their own condition through health measurement and choose solutions to solve their problems.
The agreement between Healthmax and Lotte High Mart is expected to bring about a significant change in health management for customers through the provision of personalised services based on wellness and health data.
**Wellness and Seaweed, Technology Transfer Agreement between Chosun University and Ocean & Harvest**.
Chosun University and Ocean & Harvest have signed a technology transfer agreement to develop new products using algae. The signing ceremony, which took place on 6 August at the Technology Diffusion Support Centre of Chosun University's Industry-Academia Cooperation Center, was attended by Lee Sook-young, director of the Marine Healthcare Efficacy Demonstration Centre, and Kim Mina, CEO of Ocean & Harvest. The core of the agreement is the 'natural seaweed seasoning manufacturing method', which is an original technology that uses the physicochemical properties of seaweeds such as wakame and kelp to release them from the surface in an eco-friendly manner.
The Marine Healthcare Center was established in April 2021 in Wando-gun, Jeollanam-do, to create infrastructure for the marine bio industry and provide training courses to revitalise the marine healing industry. The centre has transferred technologies to marine and fishery companies such as Innoflux, Ilhwa, Haesan, and Rock Biotech for commercialisation.
Through this technology transfer, Ocean & Harvest plans to focus on research and development of inner beauty products using the antioxidant function of seaweed. "We will strive to commercialise algae-based products that are suitable for the era of climate change and secure competitiveness," said Kim Mina.
This agreement highlights the usefulness of algae in the wellness industry and marks an important turning point in the development of the marine bio industry.
**11 'Specialised Local Tourism Products' Launched by MOCA, Korea Visitors Bureau to Promote Wellness and Korea's Attractiveness at the Same Time**.
The Ministry of Culture, Sports and Tourism and the Korea Visitors Bureau will launch 11 'Specialised Local Tourism Products' for foreign tourists in the middle of this month. The products are organised under various themes covering Korea's nature, culture, food and beverage, mountain climbing, and more, and also include wellness and healing tours.
The main tourism products include '7 Days Discover Korea', '4 Days Halryeongsu Sea Tour', '5 Days Must-See K-Pop Tour', and '8 Days Korea at Birth'. These products will cover major regions, natural landscapes, and K-POP attractions in Korea, providing tourists with high-quality travel experiences.
In particular, "Local Healing Spots in Korea MZ" and "Gangneung X Donghae: It's All the Rage These Days" are wellness and healing-focused trips, offering travellers the opportunity to stay in traditional hanoks and enjoy beautiful coastal scenery. Products such as the 'Busan-Daegu Hiking Tour' offer tourists the opportunity to experience health and healing through hiking and nature exploration.
Through the development of these specialised regional tourism products, the Ministry of Culture, Sports and Tourism and the Korea Tourism Organization plan to effectively promote Korea's regional tourism resources and convey the unique charm of each region to foreign tourists. This will help revitalise local tourism and develop the tourism industry.
**'MyBare' Walkerhill Self-Ritual Programme, where wellness and barre exercise meet**.
MyBarePilates, the International Association of BarrePilates, announced that it successfully held a 'Self Ritual' and 'Barre' programme at Walkerhill on 28th of last month. Barre exercise is an innovative workout that combines the benefits of yoga, Pilates and ballet and adds music, and the programme was designed to strengthen muscle endurance and form healthy exercise habits.
MyBarre has signed an MOU with Kyunghee University's College of Physical Education, and professional instructors with master's and doctoral degrees are running barre classes. Currently, the company offers barre classes to companies such as Walkerhill and Amorepacific, and also runs barre leadership courses.
"Barre can contribute to the spread of a healthy exercise culture by providing a full-body workout with just one chair," said Yeon Eun-jung, Director of Education, "Starting with this barre programme, we will expand opportunities to experience barre at various events and strive to popularise barre exercise based on Pilates."
"MyBarre plans to organise various programmes with wellness concepts so that everyone can enjoy them," said Lim, adding, "The barre programme will contribute to creating a healthy culture that includes self-reflection and healing beyond simple exercise."
**Jongno-gu Expands Smoke-Free Zones with Wellness to Promote Residents' Health***.
Jongno-gu, Seoul, announced on 17 August that it will expand and create new smoke-free zones around kindergartens, daycare centres, elementary, middle and high schools in the city. The move is aimed at protecting children and adolescents from secondhand smoke and creating a pleasant educational environment free of tobacco smoke, in line with the amendments to the National Health Promotion Act.
The newly designated smoke-free zones will be expanded from 10 metres to 30 metres for kindergartens and daycare centres, while elementary, middle and high schools will be within 30 metres of the school facility boundary. A fine of 100,000 won will be imposed on those who smoke in the designated areas.
Jongno-gu operates 'mobile smoking cessation clinics' and 'smoking cessation clinics by area' to improve the health of residents. The mobile smoking cessation clinic is a service for office workers, where counsellors go directly to workplaces where it is difficult to visit a health centre to provide face-to-face and non-face-to-face counselling, as well as nicotine supplements and behavioural reinforcement items. The clinics will be held every day of the week at Jongno-gu Health Centres, Dementia Relief Centres, and Wellness Centres.
"We ask for residents' cooperation in expanding smoke-free zones for the healthy growth of children and adolescents," said Jung Muni-won, mayor of Jongno-gu. For more information on the designation of smoke-free zones and clinics, please contact the Health Policy Division's Health Policy Team.
**2024 Sokcho Sea Festival, a blend of wellness and eco-friendliness, ends with great success**.
The 2024 Sokcho Beach Festival was held from 9 to 11 August at Sokcho Beach. The festival emphasised eco-friendly and wellness elements under the theme of 'Leading Carbon Neutral City' and was very popular with many visitors.
The festival captivated visitors with a variety of interactive experience programmes and lively stage performances, while the 'Sokcho Beach Pub' provided an opportunity to enjoy nationally famous craft beer and a variety of Sokcho food. In particular, the exhibition of environmental works using recycled waste boards and bottle caps and the upcycling experience booth attracted a lot of attention, suggesting the direction of a sustainable festival.
In addition, the 'Muscle Beach Challenge', which was held in collaboration with the 'Mildang' youth club during the festival, was a great hit with young MZs, who performed pull-ups and iron bars on the sandy beach. Sokcho City plans to continue to discover healthy experience events and activities linked to health and wellness tourism to meet the diverse needs of tourists.
"The 2024 Sokcho Sea Festival has been well received as an eco-friendly and wellness festival," said Byung-sun Lee, mayor of Sokcho. "We will continue to develop festival contents that fit the carbon-neutral leading city and explore sustainable development measures to provide tourists and citizens with opportunities to recharge their health with nature."
**Wellness and IT meet at the Cool Movers University Hackathon***.
Ewha Womans University (Ewha), which has been operating since 2013, recently concluded the largest IT startup club hackathon in Korea. The theme of this year's hackathon was "Wellness," and more than 1,500 students from 55 universities across the country participated in the challenge to develop web and app services that solve health problems using IT technology.
A total of 306 services were developed by teams at the hackathon, of which eight teams advanced to the main round and were evaluated by the judges through on-site presentations. The final judging was based on service completeness, innovation, and business viability.
The grand prize was won by Ewha Womans University's "Cute Wanna Travel?" team, which developed a service that allows tourists to search for medical facilities and manage their insurance coverage locally. The first prize went to Kangwon National University's "Jiggle" team, and the runners-up were Sungsil University's "Blocking" team and Seogyeong University's "HOTSPOT" team. Each winning team received a cash prize of 3 million won for the grand prize, 2 million won for the first prize, and 1 million won for the second prize.
During the hackathon, various educational products and IP business experience booths were operated for participants interested in IT careers, and a networking programme provided opportunities for pre-IT participants to share projects and employment information.
"The level of services presented in a short time of one month was very high," said Na Sung-young, CEO of Moxa, "We will continue to support the university community to produce more IT startup talents representing Korea like Moxa."
**Wellness meets healing at Wando Marine Healing Centre, special for the summer holiday season**.
The Wando Marine Healing Centre in Wando-gun, Jeollanam-do, South Korea, has become very popular during the summer holiday season with a high number of visitors. Since its opening in November 2023, the centre has received a total of more than 36,500 visitors as of 11 August, with more than 200 visitors every day from late July to early August, and weekday reservations were sold out.
The Ocean Healing Centre is the first marine therapy facility in Korea, offering various therapies using marine resources such as seawater, algae, and mud. It is equipped with 16 therapy rooms, including a thalasso pool, meditation pool, and algae bubble therapy, and is known as a space where you can experience healing with the clean nature and blue sea. The large seawater pool, the Thalasso Pool, is particularly popular for its aquatic therapy and ocean views.
In a survey of visitors, more than 96% said they would return, indicating a high level of satisfaction. During the summer season, Wando Marine Therapy Centre hosts various events such as healing concerts and the Chimac Festival, giving tourists something to see and do.
Reservations for the centre can be made through Nurijip (https://www.wandohealing.or.kr/), and tickets can be issued on-site. In addition, visitors can visit the Wando Tower and Jang Bogo Memorial for free with a receipt from the Marine Healing Centre, and there are also tourist attractions such as the monorail, zipline, and Cheonghae Pogpo filming site at a discounted rate.
**Wellness and Healing, Excellent Tourism Resources in Gangwon Province Selected as a 'Specialised Local Tourism Product' for Foreigners**.
The Ministry of Culture, Sports and Tourism and the Korea Visitors Bureau have launched 11 'Local Tourism Speciality Products' for international tourists in celebration of the 2024 Visit Korea Year. The products are designed to showcase Korea's nature, culture, food and beverage, mountain climbing, and other attractions, and include Gangwon-do's outstanding tourism resources.
Gangwon-do is included in the '7 Days to Discover Korea' and '5 Days to Experience K-Pop in Gangwon-do' specialised tours. The 'Discover Korea 7 Days' tour includes Seoraksan Mountain and a ski jumping observatory, while the '5 Days of K-Pop' tour introduces Hyangho Beach in Gangneung and BTS In the Forest. The 'Born in Korea' tour also includes Ulsan Rock in Seoraksan Mountain in Sokcho, Naksunsa Temple in Yangyang, Badaebuchigil Trekking in Gangneung, Mureung Valley Trekking in Dutasan Mountain in Donghae, and Hwanseon Cave in Samcheok.
In addition, Gangneung and Donghae have been selected as 'Healing & Wellness Destinations', offering products that allow travellers to experience Korean tradition and culture while enjoying the natural beauty of the east coast. These specialised products will be available for booking from mid-August through global online travel platforms such as Viator, Createtrip and Cloak.
The Ministry of Culture, Sports and Tourism said it expects the products to contribute to the revitalisation of local tourism and serve as a basis for the development of various local tourism products, and will continue to discover and support local tourism enterprises to boost the local economy.
**Wellness and Hot Spring Medical, Asan City and Healthcare Spa Industry Promotion Agency held the 4th Wellness Forum**.
Asan-si, Chungcheongnam-do and the Healthcare Spa Industry Promotion Agency will hold the 4th Wellness Forum on 13 August at the Planning Situation Room on the 6th floor of Seoul City Hall. The theme of the forum is 'Vision of Hot Spring Wellness Industry: Hot Spring Medical and Health Insurance System' and will focus on discussions related to the health effects of hot springs.
At the forum, Jongmin Woo, a researcher at the Healthcare Spa Industry Promotion Institute, will introduce the benefits of hot springs and the case of salaried hot springs in Europe, and Changbae Jeon, Vice President of Digital Healthcare at CY, will present 'Strategies to promote the salaried health insurance of the hot spring healing industry'. In addition, a comprehensive discussion session moderated by Professor Kim Jin-hyun of Seoul National University College of Nursing will be held with panelists Cho Yoon-mi, Executive Director of Future Consumer Action, Kim Nam-kwon, Professor of Korean Medicine at Busan National University, Lim Sung-kyung, Professor of Public Human Resources at Seokyung University, Kwon Hye-min, Executive Director of Korea Hydrotherapy Institute, and Kang Hee-jung, Executive Expert Member of Osong Advanced Medical Industry Promotion Foundation.
"We hope this forum will serve as an opportunity to discover the medical value of hot springs and explore new directions for the hot spring industry," said Park Kyung-gui, Mayor of Asan City. "We will take the lead in preparing theoretical, scientific, and policy grounds for the revival of the hot spring industry," said Joo Myung-sun, head of the Healthcare Spa Industry Promotion Foundation.
The forum will be held as part of the '2024 Wellness Fair' from 13 to 14 August and is open to all wellness fair participants.
**Hapcheon, a place of wellness and healing, enjoys the charm of summer**.
This summer, enjoy the charm of wellness and healing in Hapcheon, Gyeongsangnam-do. Hapcheon is a place where a thousand years of history and beautiful nature come together, and you can enjoy the stunning scenery of Gaya Mountain, Maehwasan Mountain, Hwangmae Mountain, and the World Heritage Site of Haeinsa Temple.
Hapcheon Lake is one of the best spots in summer, where you can enjoy nature and water leisure at the same time. You can take a healing stroll around the perimeter of Hapcheon Lake, or enjoy water sports such as motorboats and paragliding at Full Heaven Water World. In particular, the cool water and beautiful scenery of Hapcheon Lake are perfect for cooling off in the summer.
Hapcheon's Hapcheon Movie Theme Park is a film set from the 1920s to the 1980s, and is a great place to take a photo that makes you feel like you're in a movie. The numerous films and dramas filmed here provide a unique experience for visitors, and can be visited in conjunction with the Blue House set.
The Jeongyang Pond Ecological Park is a treasure trove of ecosystems, home to a variety of plants and animals, where you can experience and learn about nature. At the Odo Mountain Healing Forest, you can enjoy forest bathing and healing to relieve stress, while the mountain top offers spectacular sunrise and sunset views.
Finally, at the Daegukjeong Theme Park, you can experience a variety of experiences related to the production of the Eighteen Thousand and One Kingdoms, including 5D films and VR experiences. Hapcheon's various attractions are sure to fill your summer with a cool and healing time.
**Danyang, a place full of wellness and fun, Daryan Tourist Spot Night Fleecing***.
Danyang Tourism Corporation (CEO Kim Kwang-pyo) is hosting a nighttime fleecing event at Danyang's representative campsite, Darian Tourist Area, to mark the peak summer season. The 'Daryan Sanghoe Night Fleecing' will be held from 9 to 10 August and 15 to 17 August, with a total of three days of programmes for campers and local residents to enjoy together.
The event will feature local vendors selling local produce and food, as well as busking performances by various artists. In addition to the flea market and busking, there will also be an "August Christmas Event" that offers free photo prints and cotton candy for those who post a social media selfie, and an event that provides mobile giftycons to survey participants.
The event is aimed at promoting Danyang tourist destinations and revitalising the local economy, and is part of the Ministry of Culture, Sports and Tourism's 'Planning Competition Regional Tourism Development Project'. In addition, a plan to transform an abandoned youth hostel building in the Daryan Tourist Area into a stay-over accommodation for wellness and workcation programmes is planned to be operational from 2026.
"We are holding various events to revitalise Darian Tourist Area and plan to develop it into a natural wellness space using the clear water and clean air of Sobaeksan Mountain," said Danyang Tourism Corporation.
**Gochang Healing Forest, the centre of wellness and forest healing, selected as Jeonbuk-type healing tourism destination 2024**
The National Gochang Healing Forest has been selected as a '2024 Jeonbuk-type Healing Tourism Destination' organised by the Jeonbuk Special Self-Governing Province. Gochang Healing Forest is a leading content provider for wellness tourism and has been recognised as a Jeonbuk-type healing tourism destination in the nature and healing sector.
Gochang Healing Forest is the first healing forest in Jeollabuk-do, set against the backdrop of the dense cypress forests of Munsusan, and offers a variety of programmes on the theme of nature and healing. In the future, it plans to promote forest healing programmes for the vulnerable, forest travel programmes using Jeollabuk-do's forest resources, improve tourism receptivity, and promote shared growth projects to generate income for local communities.
"Gochang Healing Forest will lead healing tourism in Jeonbuk by combining wellness and forest healing," said Lee Kyung-hae, director of the centre. "The designation as a Jeonbuk-type healing tourism destination will be an important step towards becoming a centre for wellness tourism and forest healing in the region."
**Centrepoint Tourism Development and Yeoncheon County sign MOU to develop a golf course and resort to promote wellness and boost the local economy**.
On the 12th, Centrepoint Tourism Development signed a Memorandum of Understanding (MOU) with Yeoncheon County, Gyeonggi-do, to develop a golf course and resort for the development of Yeoncheon County's community and the enhancement of the athletic welfare of the civilian population. Under the agreement, Centrepoint Tourism Development plans to build a 36-hole public golf course and a wellness-focused resort complex in Buksam-ri, Wangjing-myeon, Yeoncheon-gun.
The wellness town will include condominiums, an arboretum, an equestrian centre, an international school, and other facilities, and is part of the Ministry of the Interior and Safety's development master plan, which aims to revitalise the local economy and improve the physical well-being of civilians.
Yeoncheon County Governor Kim Deok-hyun emphasised that the golf course will be a major boost to the local economy, given its proximity to Seoul and the Seoul metropolitan area, and pledged to provide administrative support. Local politicians are also excited about the project, with National Assembly member Kim Sung-won campaigning for a golf course and resort during the general election.
The collaboration between Centrepoint Tourism Development and Yeoncheon-gun is expected to inject new vitality into the local economy and establish the area as a leading destination for wellness tourism.
**Wellness and Jeonbuk Tourism Meet at '2024 Wellness Fair' to Promote Joint Marketing of Jeonbuk Special Self-Governing Province**.
The Jeonbuk Special Self-Governing Province Culture and Tourism Foundation announced that it will participate in the '2024 Wellness Fair' at Seoul City Hall Plaza from 13 to 14 August, along with eight other organisations in Jeonbuk, to massively promote the region's wellness tourism resources. The event will be jointly marketed by three basic local governments - Jinan-gun, Imsil-gun, and Sunchang-gun - and four culture and tourism foundations - Iksan Culture and Tourism Foundation, Wanju Cultural Foundation, Gochang Culture and Tourism Foundation, and Sunchang Valhyo Tourism Foundation.
The '2024 Wellness Fair' is hosted by Channel A and sponsored by the Ministry of Culture, Sports and Tourism, and is designed to increase public interest in the wellness industry and promote wellness tourism. The event will feature a wellness tourism experience zone in the Jeonbuk Special Self-Governing Province, and a total of eight pavilions will introduce Jeonbuk's unique wellness tourism resources.
"By promoting Jeonbuk's excellent wellness tourism products, we will attract the attention of the public who are pursuing a healthy life and revitalise the local economy through wellness tourism," said Lee Kyung-yoon, CEO of the Jeonbuk Culture & Tourism Foundation.
The '2024 Wellness Fair' will provide information on various fields such as wellness-related medical care, tourism, food, and experiences, and is considered an important opportunity to introduce Jeonbuk's wellness tourism resources. For more information on the event, please visit the Tourism Content Team.